SEO without proper planning, research and complete knowledge can lead to huge loss to your website's current web presence. Your website might be getting promoted for wrong set of keywords, with may totally hamper your efforts. In fact, the chances are more that you might be doing something that can be considered as spam and your website may get penalized.

This is one of the most common mistakes committed by most of the self SEOs. They have this notion that if more are the number of links pointing to the main site, it would rank their page higher in search engine resulting in increase of traffic.

To generate more traffic to your website, well-written content is an important factor. Content that is keyword-rich, and at the same time informational and creative, can achieve better ranking for your website in leading search engines. The write-ups should be well researched at the same time.

But this is not completely correct. Backlinks should be natural, quality and relevant then only they can help your site otherwise your site might be considered into block hat SEO techniques like link spamming, link farming etc.

A website designed and developed in an appealing manner naturally pulls more traffic. The designs should be made visually attractive and meaningful, as well. The content should be keyword rich and interesting enough to retain visitors. The keywords should be placed in the page URLs, title tags, main headings and sub-headings.

The first step in the SEO process is to decide on what keywords or phrases you would like your site to show up for. Start with relevance.

If you were someone searching for your site on the search engines what words or phrases would you type in to find your site? Try to be as specific as possible.

Yet make this list as large as you possibly can. If you have any sort of analytics on your site or if you have done any online paid marketing, an analysis of these sources would be very valuable.

The search engines work much like humans do. If I have one friend that I trust tell me he thinks a site is worth looking at, I may go check it out. But if I have friends I trust tell me they all think the same site is worth looking at, I'm definitely going to check it out. It's all about credibility. Both the level of trust and the quantity of trusted people play a role in the credibility.

SEO can be done by you but the best way is to hire a firm which is an expert at writing SEO articles, blogs and other web content. And you need to ensure that you get such content written regularly to keep your website on the top of the charts. This is because the Internet is continuously changing, there is a lot of competition and you have to spend some money to make money later.

It is important that to earn passive income this way, you ensure that the other website or blogs where you are putting up your links are high traffic and high page ranking ones since the search engines take this into consideration too.

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